Protecting Your Clients’ Retirement from the Risk of Elder Care Expenses with Vidale Marketing Group

Navigating elder planning and care solutions is a critical aspect of financial planning for aging clients. As individuals age, they face unique challenges related to healthcare, long-term care, and estate planning. Financial planners play a vital role in helping clients navigate these complexities by offering guidance on topics such as Medicare, Medicaid, and long-term care insurance. Additionally, addressing estate planning matters such as wills, trusts, and powers of attorney ensures clients’ wishes are carried out effectively. By addressing these important aspects, financial planners can provide peace of mind and support for their aging clients and their families.
 
Damien Conway and Leigh Maynard are experts from Vidale Marketing Group and specialize in funding long-term care costs. As leaders in the aging care industry, they have over 60 years of combined experience helping families secure stop-loss protection against the rising costs of care. Their immediate care plan annuity provides clients and their loved ones with the peace of mind of knowing funds will last for the duration of care needed. On this episode, Damien, Leigh and Annalee address how financial planners must evolve to properly plan for clients’ aging years, the rising costs of care, and solutions like the immediate care plan that can help secure clients’ ability to afford quality care throughout retirement.
 

Quotes:

  • “You, as an advisor, are in a unique position to ensure that he has enough solutions and care supports at home so that he doesn’t prematurely end up in a nursing home just because no one cared enough to make sure they had proper care in place at home.” – Anna Lee Kruger
  • “People are living longer, which is a great thing. It’s something we should all be grateful for because it’s a much better place to be. But what we have to think about is how we fund those finances in those later years.” – Damien Conway
  • “If you truly want to be intergenerational, you need to look after your clients’ parents as well.” – Leigh Maynard
 

Takeaways:

  • Educate yourself on aging issues like care costs, care options, Medicaid, and how to budget for a client’s longer retirement years. Start addressing these topics proactively with clients.
  • Consider how you can build intergenerational relationships within client families and look after parents’ finances as well as adult children clients.
  • Research products like the immediate care plan that can provide stop-loss protection for clients paying for long-term care. Look for ways to secure clients’ ability to afford care costs.
  • Facilitate family meetings to identify aging and care needs, determine the best solutions, and ensure adequate financial planning is in place across generations.
 

Conclusion:

Financial planning for aging clients is vital but often overlooked. Longer lifespans and healthcare costs threaten retirements. Advisors must educate themselves on care options, build family connections, and offer solutions like immediate care annuities. These can safeguard against financial strains when supporting elderly relatives. Finally, advisors should broaden their approach to encompass later life stages and health challenges in client planning.
 
 

Resources:

Annalee’s LinkedIn
Learn more about The Elder Planning Specialist designation and certification program at Plan For Life Now
 

Guest Links:

Damien’s LinkedIn
Leigh’s LinkedIn

 

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